Why Mays Web Design Agency is The Innovative Website Builder of Choice
What The Mays Company Can Offer Clients:
- Basic Websites from £349
- Corporate Designs from £4000
- Free Domain Name Purchase for 1 year
- Free Hosting For 1 Year
- Free Training & Support For 1 Year
- Free Email Set Up
- Responsive Mobile Friendly Design for Smartphones, Ipads & Tablets
- A Unbeatable Service from an Accredited Checkaprofessional Member
Website Design Creation Company, Designing The Very Best Web Sites For Companies & Agencies In The UK.
So choose a web design company that is dedicated to building beautiful and attractive websites that are easy to use and have cutting edge features. Call our web designers for more information on how we produce effective websites for a whole range of firms, businesses, individuals and charities across the UK.
Creative web design delivers on commercial goals
Web design is about more than just cool graphics and engaging text. We provide ideas on important elements like content management systems and search engine optimisation that feed into an efficient and appealing website experience for our clients’ customers. It’s widely recognised that issues such as navigation, page load speeds, mobile compatibility and ongoing maintenance are elements that should be pulled together to form a website building strategy. For example, widescreen displays are the most commonly used in the UK but this has to be balanced against the use of smartphones to survive. When it comes to creativity, weaving these features into a business marketing strategy is essential to ensure that the amount you invest in web design will achieve measurable goals as well as look impressive.
Web design inspiration is essential to online success
Inspiration also comes from developing technology. Research indicates that 75% of visitors make a judgement about a company’s credibility based on the design of its website. Flexible platforms such as Wordpress and Joomla have encouraged web designers around the world to improve, adapt and add to the basic content. This has made a big difference in ensuring that creativity continues to gain momentum within the web design community. You can easily find examples of web designers sharing information, tips and guidance on trends such as responsive design, minimalism, infinite scrolling and large image backgrounds. This willingness to share ideas gives our customers a better service.
What does professional web design look like?
A professional web design service means paying attention to new trends and developments. Research done in the USA suggests that performance issues such traffic growth, page views, bounce rates and load times have grown in importance within the web design sector. These kinds of metrics are essential in evaluating the quality of the work we do and we take great pride in the quality of the websites we create. We keep on top of issues such as colour trends, social media links, fonts and domain names and how they affect website performance. That means you can be assured of a technically expert and commercially astute website building service any time you contact Mays Web Design.
UK area web design is the variety of life!
Even small businesses need to understand how visitors regard the customer experience on their websites. According to Econsultancy, they achieve this by monitoring customer emails (45%), content of customer service calls (45%) and online feedback tools (35%). It’s obvious that the web design experience of a funky fashion boutique will have nothing in common with those of a national transport company. The key to delivering tailored solutions across the UK is obtaining an understanding of the company’s place in the market – whether it is local, regional or national. This is achieved by analysing business competitors, breaking down customer demographics and quantifying the company’s USP. These business metrics enable us to deliver a website that effectively addresses the strengths, opportunities and challenges that exist within your particular marketplace.
The keenest web design prices around
Almost 63% of all UK businesses are sole traders so it’s little wonder that price competitiveness is essential to new and existing companies in this category. A bargain doesn’t have to offer little in the way of real value; our packages almost always include crucial add-ons such as email accounts, free hosting for a year and a mobile friendly layout. If you want to be in control of your internet marketing spend, a fixed price package makes far more sense than web design services that charge by the hour. When forecasting cash flow, new businesses need to be able to predict their start-up costs – and fixed prices are a big help with that goal.
Our web design package system makes it easy to choose
Let us help remove this confusion and devise exactly the right web design package. For example, just because Wordpress is the most popular content management system, it doesn’t automatically follow that it’s the best solution for your business. Your ideal website will depend upon your business needs and what you want it to deliver. In addition, there are other factors to take into account such as domain names, hosting services, social media integration and related internet marketing activities before you choose your web design package. Our web development teams can talk through each of our packages – as well as our bespoke web design services if you wish – so that you can plan your website project with confidence.
Will great web design rule the world?
Successful companies have effective websites because buying behaviour has changed. We design a myriad of websites that deliver in an age where the popularity of browsing and buying online are the norm. Great web design services can achieve many things, including developing new markets, increasing conversion rates from existing customers, improving brand loyalty and launching new products or services. However, they also need to deliver excellent performance. If you consider that websites that enjoyed 4.6% growth in traffic had a load speed of 1 second or less (figures from Quantcast/Alexa), it’s essential that your web design meets rising expectations. Our web designers are experienced in supporting clients to achieve whichever of these goals (or others) are the most important and have the technical expertise to deliver the proper solutions quickly and efficiently.
Website software may be right for you
Does that mean that your website will look just like any other? Not at all, although we can provide information on general data, such as which colours generate the biggest traffic growth (green, blue and purple if you’re interested!). The advantage of using one of these platforms is that they are easily tweaked and amended to best produce the navigation and architecture you want. You don’t need to pay to ‘reinvent the wheel’ but can commission us to use the software to build whatever you need. Because these programmes are mainly open source, the web design community creates add-ons that can be used to great effect. On top of this, any website that is built on one of these platforms will work on most reliable web hosting systems. Our software based services are very popular with micro and small businesses and you can understand why; they offer a combination of innovation and quality at a great price.
The difference some website tips can make
Our tips are designed to help you ensure that your website performs well. For example, Google states that an extra half-second in page load speed can cause a 20% drop in traffic, while information from a Stanford survey suggests that first impressions of a website are related to design. These are the kinds of statistics that we routinely gather to share with our clients and to ensure that we’re at the cutting edge of results-focused website design services. We are dedicated to providing highly relevant websites and advice that meet all of our clients’ expectations.
Why our website builders are the best
A high proportion of our clients ask us about integrating their websites with social media profiles. As half of the UK population is registered with Facebook, having a social media strategy alongside your website strategy is a great idea. However, it’s important that they are built in such a way that keeps their management to a minimum. We know all the tricks and techniques in website building that offers you as much convenience as possible while offering a high quality user experience, whether your customers choose to engage with you via your website, social media pages or email.
SEO services will make your business soar
According to research done by Forrester, 93% of all website traffic starts with words being keyed into a search engine. When we refer to search engines, we actually mean Google, as more than 90% of online searches are conducted with them. That’s why we offer highly developed Google Analytics services to evaluate the results of the SEO work we undertake for businesses. We also offer effective social media strategies that will enhance your SEO plans to maximise results. Our tactics are not ‘cheats’ – they are effective and long-lasting solutions that will help to improve your business website success.
Link building improves website credibility
All of these mechanisms encourage search engines to view your website as popular, credible and relevant. Research suggests that $1.1 trillion of all 2011 retail sales were influenced by information from the internet so it’s essential that your website is regarded as a trusted source. As far as we’re concerned, quality is much better than quantity; links to poor quality websites will actually harm rather than improve your search rankings. In addition, we focus on how your links are worded (referred to as anchor text) so that they are more appealing and encourage people to click on them. After all, if nobody uses your website links, there’s no point in having them! You can count on us to devise an effective link building plan that will improve the overall performance of your website.
Use keyword research to get more website traffic
With 47% of Econsultancy users stating that personalisation offers the best opportunity to improve brand experience, it’s important that your efforts are geared towards your customers’ characteristics. Even if you have a good idea of which keywords potential customers may use, we think our keyword research services will produce even better results. We have the expertise to develop long tail keywords and phrases that may attract smaller but more relevant traffic to your website or ecommerce platform. It’s important to understand the difference between broad and specific searches and which are more likely to bring visitors to your website that will lead to conversions. We can provide that guidance and give you a better understand of how keyword research can radically improve your website traffic levels.
Website evaluation using Google Analytics
Even better, we’ll train you so that you can run the reports for yourself in the future. This will save you money and give you the skills to amend your website content and strategy as you see fit. Conversion rates are calculated by taking the number of visitors to your website in a set period and comparing them to the number of actions that the website is set up to encourage people to do. For example, if 50 people buy a product and you had 2,000 hits on your website, the conversion rate is 2.5%. On its own, that tells you nothing but if you compare it against the conversion rate that you need to make targeted profits or against competitors, you can then take appropriate action.
Local businesses need Google Places
Local search tactics mean better targeting, which is why we rate Google Places to help your business market itself effectively. As with general searches, Google dominates when it comes to local searches. By ensuring that your Google Places profile is personalised and attractive, we help clients to promote contact details, offers, photos, reviews and anything else that will create a favourable impression among local people. We are experts at choosing the correct business categories, keywords and descriptions that will make your business rise in local search rankings.
Affordable web design matters to small businesses
The Office for National Statistics reported in 2011 that 93% of UK businesses had broadband and 81% had a website. This demonstrates how crucial websites and internet marketing have become in the daily lives of companies, no matter what their size. In fact, we often argue that low cost online strategies can level the playing field between small businesses and their larger competitors. We simply can’t think of a more efficient way of communicating so much information to potential customers.
The value of bespoke web design services to companies
Did you know that eDigitalRsearch regularly releases figures on the best multi-channel online experiences? They list Amazon, House of Fraser and Marks & Spencer as the top 3 websites delivering user-friendly websites and great visitor experiences. Bespoke websites are designed to make your business stand out from the competition, promote your brand more effectively and increase the likelihood of visitors remembering what your company represents. We also include social media action plans within our bespoke web design proposals as these have become very popular. Basically, our work will include the full spectrum of design elements that are important to your business such as SEO, content management systems, brand management and sophisticated functionality. We are determined to offer the best value bespoke website services in the sector.
Blogs can build brand awareness
Blogging has become so popular that some companies and magazines organise award ceremonies for the best UK blogs. According to eBizMBA, the top blogs in the world (including Huffington Post, TMZ and BusinessInsider) have monthly visitor figures in the millions. That really tells you what the power of well written blog posts can be. Through your blogs, you can showcase your company’s personality, create a great impression, encourage discussions and increase your online exposure. And if you need a blogging strategy, we can help with that as well. It’s important to get your content plan right so that you can win new followers and customers.
Cheap web design is ideal for limited budgets
Some web designers often say that you can tell a low budget website from those that have been built from scratch. We think that’s snobbish and over-simplistic. There are plenty of examples of fantastic low cost websites and average bespoke websites. We have the experience to ensure that our cheap web design packages offer an excellent service in terms of products, services and customer demographics.
What CMS offers to business websites
According to information gathered by Gelo, 75% of CMS websites are built on the Wordpress platform. Our web development team have years of experience using this particular software but can also use the likes of Drupal or Joomla if you prefer an alternative. Whichever option we select, we’re sure that you’ll be nothing less than delighted with the results. We have all the know-how we need to adapt the software to provide a user-friendly website that meets your specific business requirements.
Prestige is priority for corporate websites
Larger retailers are now getting ahead of the trend whereby people visit shops and compare prices on their smartphone while they’re still on the premises. Automation is an important part of this; according to research by Sirius Decisions, marketing automation has been the fastest growing CRM feature over the last 5 years. Companies are adapting their websites to ensure that they can respond quickly to customers, optimise for mobile browsing and offer facilities where shoppers can order online and pick up in the store. We have the expertise to deliver these kinds of features and ensure that large companies receive the best and most advanced web design solutions. We can offer a comprehensive package of guidance on substantial inbound and outbound marketing activities and how these will relate to their website performance.
Drupal websites offer quality and convenience
According to research done by W3Techs, Drupal is used on 5.6% of all websites whose content management systems they recognise. Sites that have used Drupal include Twitter, Infusionsoft and Investopedia and the same research indicates that developers quickly move to the latest versions of the software. We do the same to ensure that our clients receive the most up to date website building solutions. Our Drupal-based websites offer great value for money and generate interest and revenue.
Ecommerce websites boost the UK economy
Ecommerce is big business in the UK – we are at the top of the table when it comes to shopping online! Selling on the internet is becoming increasingly important to small and large businesses, which is why we deliver a range of ecommerce websites to get people trading online. We have years of experience in established online retailing platforms such as Magento and Zen Cart that allow you to set up an attractive and efficient online shop.
The Office for National Statistics reports that the year-on-year sales from the internet have completely outstripped all retail sales. For example, the figure for July 2012 for online sales was a 14.2% increase while the rise for general retail was only 3.1%. While it’s important to alleviate potential concerns about security and sufficient information on the products, ecommerce offers a convenient and easy shopping method for many people in the UK. We build retail websites that provide clear calls to action, user-friendly navigation and – most importantly – a fluent shopping and checkout experience.
Give attention to web hosting
Some free or very low cost web hosting services impose advertising on your website in order to make money. You should be aware that research undertaken by Toluna for Adblade revealed that 55% of visitors would be put off by advertisements on a website. Other factors to examine are web space limits, file types, bandwidth and speed of access. Only you can decide which service best suits your needs but we’re confident that our web hosting packages compare incredibly well against those of our competitors.
Joomla is an innovative website solution
Joomla offers more content management and web analytic features than any one website can need. It is used by 9.2% of all websites whose content management systems are known (figures provided by W3Techs) and is probably the second most popular CMS platform in the market. It’s certainly the case that thousands of web developers use it as a creative solution to feature-packed websites that can be obtained within the budgets of small and emerging businesses around the world.
Logos contribute to business branding
Some business owners like to find ideas in the logos of the world’s biggest companies. If you think of Apple, IBM or Google, their logos come to mind immediately. That’s what you want to achieve within your target audience. In looking at these big brands, we see that most of them use one or two colours and are simple enough that they can be viewed and recognised on small mobile screens. We think those are the keys to logo design success. It doesn’t pay to be too ‘clever’, with too much text, too many colours and too intricate a design. However, simple isn’t easy. Use our experienced developers to achieve a logo that will appeal to customers and enhance your brand.
Why we offer Magento as an ecommerce solution
Magento is a popular platform in the UK, USA, France, Germany and Australia. When it was launched in 2008, it had been downloaded more than half a million times within 7 months. It’s now regarded as the go-to software for ecommerce websites and is one of the market leaders. If it’s good enough for Ford and Samsung, it will almost certainly meet your business website needs!
Mobile friendly websites are crucial
There’s ample research to demonstrate that mobile users are becoming more important. According to IMRG, mobile commerce increased by 254% between 2010 and 2011, while a 2013 Google study revealed that 74% of smartphone shoppers buy as a result of using their phones as part of the process. This tells us that websites that aren’t optimised for mobiles could be missing out on customers and sales. We have the expertise to manage layouts, icons and important calls to action on small screens so that smartphone owners are able to navigate your website easily.
We offer one year’s free support on all websites
Businesses are always looking for value. According to Entrepreneur.com, small companies look to stock, long-time service suppliers and staffing levels when they need to manage costs. We feel that it’s important to offer real benefits, such as one’s year’s free support and web hosting, to our clients so we can demonstrate our reliability. Our support includes training, phone enquiries, problem solving, small updates and general advice. When you compare web design costs, make sure that you evaluate other elements that are included so that you know exactly what you’re paying for and, more importantly, what you’ll get. Our free services have practical merit and we’re sure that you’ll use them to get maximum value for your money!
Spread costs with a pay monthly web design package
Cost is always a barrier to people getting what they want. Huge corporations such as Orange and O2 have long recognised the commercial benefits of offering pay monthly options on their smartphones so why wouldn’t we do the same for our hardworking clients? Although there are obviously some conditions, such as an initial deposit, our monthly payment packages allow businesses to obtain the ecommerce or content management system website of their dreams. However, even some of our basic web design packages are covered so don’t think that you need to select an expensive website in order to use our pay monthly facilities.
Why website maintenance makes sense
How often you should update your website will depend upon the expectations your customers have of your business, industry trends and how well your website currently works. MarketingSherpa research indicates that 79% of leads don’t convert into sales, with poor performance (both offline and online) causing this. If you need ongoing updates and maintenance but don’t have the time to do them, it can make commercial sense to outsource those activities to technical experts. However, we also provide one-off ‘tune-ups’ to make sure that everything on your website runs smoothly.
PHP websites work well for businesses
PHP is compatible with the major CMS systems (Wordpress, Joomla, Drupal and Magento) so it’s ideal for small businesses on a limited budget that want a bespoke experience. If you want to update your website every day or several times a week, you’ll find it a simple experience once you have been show how to use the interface. For example, 84% of B2B marketers use social media regularly to provide updates (Aberdeen research) while 92% of businesses that blog several times a day have acquired new customers through their blog pages (HubSpot). This will allow you to improve your search engine rankings and keep customers interested in your website. With PHP as part of your web design package, it’s possible to add whatever design and functional features you want.
Why other web designers need our reseller services
Outsourcing web design isn’t a new concept. Research by Freelancer.co.uk has found that the demand from small businesses for activities such as app development, HTML programming and data mining have increased by over 100%. That greater demand puts additional pressure on web development teams to provide a more wide-ranging service - and that’s where we come in. We are able to provide the additional resources you need without having to supplement your team numbers on a permanent basis. This will allow you to deliver to your clients within schedule and to the standards required. Your clients need never know that you have outsourced the work, thanks to our polished and discreet web design reseller services.
Responsive web design maximises conversion rates
According to research undertaken by Thisischemistry, there are at least 10 major screen resolution sizes, including smartphone and tablet, being used by internet browsers in the UK. Its survey indicated that 75% use laptops, 70% use desktops, 58% use smartphones and 19% use tablets to visit websites. In other words, it’s important for businesses to reach all of those potential customers through responsive web design. We have the expertise in image management, flexible frameworks and information prioritisation to achieve a great visitor experience, no matter which device people are using.
SEO web design improves website traffic
MarketingSherpa’s surveys reveal that 60% of all organic clicks are on the top three organic search results. In addition, research by MarketShareHitsLink suggests that 75% of searchers don’t move beyond the first page of results. If your website doesn’t appear in that first grouping of first page URLs for keywords and phrases relevant to your business, you will lose out to competitors with better SEO strategies. We are well placed to build an SEO friendly website for your company or to improve the effectiveness of your existing website. We’re sure you’ll be pleasantly surprised by our quotes.
Small businesses need websites
The great news is that figures obtained by Actinic show that sales from small business online retailers are continuing to improve. Year-on-year growth in turnover and orders has been 7%, which compares favourably against recent high street sales trends. We have all the advice you need to select the right domain name, create an effective website and build a strong internet marketing strategy that allows you to maintain a productive online presence. Taking the right steps will allow you to reach a far bigger audience than you could achieve through other means.
Choose us for a tailored web design experience
Digital marketing can be a daunting prospect for new business owners but there’s no denying the power of online marketing and trading. A survey by Microsoft Advertising has revealed that the average family home has almost 6 devices that connect to the internet. Interestingly enough, the same research tell us that 73% of respondents reported that they used a separate phone, tablet or laptop while watching TV. If consumer behaviour is changing, it’s essential that businesses adapt. We can make the process easy for businesses by helping them to devise a strategy to achieve a results-focused website and any other marketing tools that they want.
Pay attention to individual web page design
Companies often make fundamental mistakes on their web pages because they (or their web designers) haven’t paid sufficient attention to each one. For example, 42% of offer-related graphics on landing pages can’t be clicked on, according to MarketingSherpa. The same research reveals that only 52% of businesses test their landing pages to make sure that they are maximising conversion rates. That shows that there is some way to go if companies want to make sure that every web page built is delivering measurable results in terms of targets and profits. Our ability to devise innovative and clear web pages will help to minimise these problems and make sure that return on investment is achieved.
Our faith in our superb web designers
According to Econsultancy, only 22% of businesses are happy with their website conversion rates. This is a sobering statistic that our web designers are determined to change. That’s because we combine design aesthetics with commercial acumen. Both elements are equally important in producing a successful website and associated internet marketing strategy. We work closely with our clients to ensure that they have an online presence that maximises visitor engagement, focuses attention and persuades them to become paying customers.
Website redesign produces improved results
In our line of work, there’s always room for improvement but we’re committed to achieving the best performance when we redesign websites for clients. We don’t want to see situations such as those reported by Computer Weekly, where public sector websites have demonstrated more downtime (the equivalent of 5 days per website each year) and longer download times (an average of almost 22 seconds) than other sectors. We offer the most productive website health checks and deliver affordable quotes designed to ensure that your website runs well and looks fresh.
Web banners get noticed
Web banners need to be handled carefully because the wrong type of advertising can actually have the opposite effect and drive website traffic away. The average internet user sees around 1,700 banner ads each month so it’s easy to see that people could become ‘immune’ to them. To succeed, you need to offer something that’s original and unique – and that’s where our team of web designers can help. However, according to research done by MediaMind, banner ads still account for the majority of online advertising impressions. Our in-depth knowledge of great web design and internet marketing can provide you with the support you need to launch a successful web banner on your website.
Trust our web designer team
Studies suggest that as many as 2 out of 3 people prefer to research products and services online over printed materials or TV. Because they place that higher level of trust in information contained on websites, we have to project qualities of credibility and authority as we build sites for our clients. We work hard to deliver high quality websites that inspire confidence in visitors, which is exactly what you need to generate enquiries, leads and sales.
Look at our portfolio of websites
A study published in the Behaviour & Information Technology Journal reveals that people make a judgement about a website’s appeal in one-twentieth of a second. That’s an astonishing figure, but it demonstrates how vital is to get the design of your key web pages exactly right. The same study also suggests that if people think a website looks good, they will also have a positive impression of the content before they’ve even read it properly. You can see from our website portfolio that we recognise the importance of delivering websites that are visually attractive and laid out well.
Wordpress web design produces attractive results
According to the company, there are over 69 million Wordpress based websites and some big name sites that use the platform are CNN, Forbes and TechCrunch. Approximately 100,000 Wordpress websites are built every day so, if you choose it to launch your online presence, you know that you’ll be in good company. We can use plug-ins and other tools to boost SEO performance and show you how to update your website to keep it dynamic and engaging. It can also be used to build reliable ecommerce websites and help you to keep track of stock and sales so whatever you need, we can deliver.
Zen Cart is a great ecommerce solution
Online shopping is definitely here to stay. According to Comscore, price comparison websites worldwide attract an astounding 72 million visitors every month and online sales increased by 13% between 2011 and 2012. If you’re not selling online but your business has the capacity to expand in that direction, we can use Zen Cart to add to your website and give customers the choice between online or offline shopping with your company. It’s so versatile that you will be able to change prices, feature special products and categories your ranges with ease.
We provide SEO UK areas services
Local or UK area SEO is, as you might imagine, all about location. It’s essential to understand which keywords and phrases potential customers could use to find your type of business within a certain geographical area. Around 30% of all searches are local, with 12.5 billion of them taking place on Google alone each month. That demonstrates how important local searches can be to the success of small businesses. We can ensure that your website has the right SEO elements to provide those all-important first page search rankings.
Affordable web design in Brighton
Mobile & iPhone compatible web design Bournemouth
Bespoke CMS web design Chichester with 5 free email accounts & free domain name for 1 year
User friendly, stylish web design Crawley
Website maintenance & web design Essex or do you need an updated payment gateway or new SSL certificate?
Pay monthly web design Guildford
Trusted company for web design in Horsham
Corporate web design London
Wordpress Blog web design Southampton
Joomla ecommerce web design Surrey
SEO web design Sussex
Industry specific web design Worthing
SEO Web Design & Development For Small & Large Businesses Plus Corporate Customers
SEO web design is all about on page search engine optimisation. Your website needs to stand out from your competitors. Effective website design is not just about creating a lovely looking website, with good copy and excellent graphics. If you don’t market it by using search engine optimization (SEO) techniques, then your website won’t be doing much for your business; you need your website to work hard for your business!
If your website isn’t SEO designed, how will customers find you?
As a business, you need to make the best of every opportunity to market your products or services; the Internet offers a wide range of marketing opportunities. And don’t forget, it’s not just about marketing your website, it’s also about making sure your website is recognised by your customers. To draw potential customers to your website, search engine optimization (SEO) is a must! Whether you are based in Arundel, Bognor Regis, London, Worthing, Sussex, Hampshire or Surrey you need your customers to be able the find your website.
Our Website Designers Specialize In Search Engine Optimization Friendly Sites
SEO website design services can seem like a minefield with jargon being used frequently to describe some basic functions. For example meta tags; these we are a told help push your website up the search engine rankings. Meta tags are hidden and live in the header of the HTML document. Its function is to supply additional information about the document and they are not visible to the reader. It’s important too that meta tags are included on every page.
Search engines also use page headlines and sub-headings to index your website; so it is beneficial to include your keywords in what are known as H1, H2 and H3 tags. These H tags are given more weight by search engines than page content. They also work in decreasing order so in other words, H1 is more important that H2, and H2 more than H3. It’s a big mistake not to use H tags and we believe that rather than using keywords randomly, that short sentences or tag lines work better. Using H1 tags is a brilliant way to add emphasis to your website’s keywords so we make sure they will be included in your search engine optimisation strategy.
Keywords are important including them in your meta tags as this can improve your search engine ranking. For example, if the meta tag was “Mays Web Design” AND in the text on the pages, then the search engine will recognise that “mays web design” is an important theme.
But there’s another critical step with keywords that isn’t always appreciated - keyword research. To do this, we need to think like potential customers would, identifying what words and phrases they would use to find products or services that you sell. Keywords are used by search engines to make your webpages more searchable and page descriptions only need to be a sentence or two to describe what the page is about. Unless your keywords and descriptions are accurate and correct, then nobody will find your site.
You can’t afford to let potential customers surf by your business so getting your SEO web design right is essential.
Ecommerce Solutions Using Joomla, Wordpress & Drupal
Ecommerce is the term given to buying and selling goods or services online whether this is banking, retail shopping or investing. So what makes a brilliant ecommerce website? The answer is simple and one which we will be able to help you with - ecommerce websites (i.e. those with ‘shopping carts’ or baskets) need to be sleek and easy to use.
The ‘functionality’ of the shopping cart is the key. Shopping carts or baskets or trolleys need to show all the essential information to the consumer, such as price, quantity, VAT or other taxes, discounts etc. Consumers need to trust the purchasing process so recognised security certificates (SSL) and payment processing is important. We use trusted open source content management systems such as Joomla and Wordpress.
Customers need to feel that they can trust the website they are buying from. Having a shopping cart that clearly shows the checkout process is one way of doing this. Customers like to be able to make changes to their shopping carts or baskets. The consumer likes to feel in control of their order at all times. But any changes they make, the cart needs to update quickly and efficiently. If customers have to work hard to change their order before purchase, they are likely to visit one of your competitors. In fact, if a consumer has to wait more than 8 seconds for a page to load or re-load, they are likely to go elsewhere.
Using The Right Ecommerce Software Including Magento, Zen Cart & Many Others
We believe that any ecommerce web design needs to offer several key things; firstly, simplicity is key although visual appeal is great, it can cloud the page. Customers like a clean, sleek look at the point where they are making their purchase. But thumbnail images of products help customers find what they are looking for, and also serve as a reminder of what they are buying.
Effective ecommerce websites show customers where they are on a website, in other words ease of navigation. Customers also want to know the number of steps involved in the checkout process and where they are in the buying process. Too many ‘steps’ turn potential customers away.
Customers need prompting, reminding them what they need to do and where they need to go. Prompting is a similar principle to ‘calls to action’, used on printed marketing material.
Ecommerce websites also need to be tested and this process needs to be repeated so that you have an idea of what the customer experience is like when using your website, which is why we use Magento, Joomla, Zen Cart, Drupal & Wordpress among others.
We understand that choosing the right web design agency is a must when looking to create a sleek & professional ecommerce website. We offer great web design packages at competitive prices and understand that you need practical and powerful ecommerce websites, with easy to use shopping carts (for you and your customers) which is why we offer our web design development services at a fair price and quick & easy to use solutions.
We have worked with customers previously in:
Our Internet Marketing Services Include Pay Per Click (PPC), SEO, Trust & Brand Building
It’s a fact that the World Wide Web is a crowded place with 255 million websites and you need to make your website stand out from your competitors. But with over 21 million websites added to an already crowded market place, just how do you do that?
The theory looks simple – all you need an effective Internet marketing strategy. You can, of course, create this yourself but May’s Web Design agency are a experienced internet marketing company in marketing your website, having worked with several clients from a variety of business backgrounds creating bespoke website designs & improving our clients web prescence.
Virtually everything can be done on line these days; finding a flat to rent, watching films, buying furniture, ordering a take away, the list goes on and on! So knowing that the web is a crowded place you need to make sure you have a visibility there. We make sure that your business is visible to a larger community.
An effective marketing strategy will take into account ways in which you can bring new customers to your business but you can also now stay in touch far more effectively with returning customers. You can publicise future events, market offers for products and services and keep a loyal database of customers coming back for more. Marketing can take the form of many guises including organic SEO ( search engine optimization ) . Gaining trust & brand awareness - this can involve becoming members of accredited professional bodies, PPC ( pay per click advertising ) using google adwords or bing. Social media promotion on platforms such as facebook, twitter & you tube videos. Content wrting is also essential in promoting your business.
Seeing as there are approximately 2 billion Internet users worldwide, people can now access the Internet and buy or order a huge variety of goods or services. You need to make sure that your website and Internet marketing strategy gives you the leading competitive edge. By working with our experts here at May’s Web Design, you can be sure that you reach as wide a market as possible.
No matter what your business, you need to make sure you have your website keyword optimised. By understanding and harnessing these keywords, your website will be pushed up the ranking. This will direct more traffic to your website and more traffic, means more potential customers. May’s Web Designs can act as consultants for your online presence, making sure you turn a potential customer to an ‘earning’ customer.
Your online presence needs to be consistent. Customers like to feel when they land on your pages that the company they are possibly about to purchase or order from, is a dynamic & trusted business looking to expand and improve. And don’t forget, people are now accessing the Web in other ways – the advent of smart phones for example, mean that people are now almost permanently connected to the Web. You’ll need to make sure to tap into this continuous stream of social media. May’s Web design can also help you with this.
The Internet means that no matter where your company is based, whether that be in the wilds of Scotland, in the tourist hotspots such as Bournemouth or up and coming business areas such as Bristol, you can be confident by working with MWD that your website will work hard for your business.